Forsdale: The observation is it would be depersonalization.
McLuhan: You are there; the sender is sent. By the way, on all electric media, the sender is sent. That is the message. You are the message. They send you. On the telephone, you are sent and the person to whom you are speaking, they are sent to you. The sender is sent. Also as you say, you lose your identity, you are nobody. The person who is sent is nobody.
Forsdale: Why is the person who writes somebody, has a greater sense of identification, than the person who’s talking on the telephone?
